What we do that the MLS® feed does not
Your listing is already on every major portal. Adding one more site that shows the same photos and the same paragraph would do nothing for you, and we are not going to pretend otherwise.
What a multiplex unit needs is the work that does not fit in a listing record.
A page per unit, not a page per building
In a four-unit building the units are genuinely different. One has the yard, one has the roof deck, one is cheaper because it faces the lane. A single listing flattens all of that, and the buyer who wanted the yard never learns it exists.
We build a page for the building and a page for each unit, so a buyer can compare the units against each other rather than against a townhouse in another neighbourhood.
Findability for the words buyers type
Buyers search for the format and the area, not the address. A syndicated listing competes for the address, which nobody types. We build the project pages into a site that is already organised around the format and the neighbourhood, and the pages carry the terms buyers use, including the informal ones like 4plex and half duplex.
This is the part that compounds. A listing disappears when it sells. A page that ranks for "fourplex Renfrew" keeps working for the next project in the same area.
The explanation the buyer needs before they will act
Strata fees on a four-owner building, how sound separation works between units, what a pre-sale deposit schedule means, what happens if completion slips. These are the questions that stop a buyer, and they get answered once, properly, on pages that every project links to. You do not have to answer them again in every showing.
Category focus, which is checkable
The site covers this format only. As of the date shown in the panel below, the catalogue holds the counts you can see there, all of it multiplex inventory, across the developers and design firms we profile. A buyer who lands here is not comparing your unit against a tower downtown. They are already looking for exactly the format you are selling.
Questions
Related
Send us the address and the unit mix.
We will look at the live competing inventory for that format and area and tell you what we see, including if the issue looks like price rather than marketing. No cost to ask.
Buying rather than selling? Browse multiplex homes for sale.